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Intelligent Mobility Design Centre

The Intelligent Mobility Design Centre (IMDC) leads research at the intersection of people, mobility and technology within a complex and changing urban and global environment.

About the centre

Key details

Research spaces

Automotive transitions

Automotive Transitions Studio

The Automotive Transitions studio is focussed on vehicle design and explores the paradigm shifts of the car industry, its transition to a focus on sustainability and its connection with car design heritage, material culture, fashion and people’s aspirations.
People and places

People and Places Studio

The People & Places studio explores the relationships between society, place-making and our transport systems and how design might respond to this relationship through new forms of architecture and sustainable mobility products, services and experiences.
Humanising Technology Studio

Humanising Technology Studio

The Humanising Technology studio explores how mobility experiences and services may be transformed by the impact of emerging technologies and how these can be made accessible, usable, and enjoyable by understanding people and leveraging creative methods.
Workshop with Hyundai Motor team

Hyundai Kia Innovation Laboratory

Launched in 2016, the Hyundai Kia Innovation Laboratory is one of the first industry funded innovation labs at the Intelligent Mobility Design Centre (IMDC). Hyundai Motor Group and its Hyundai, Kia, and Genesis brands has partnered with IMDC to foster the creative exploration of the future of mobility.

Featured projects