Creative Leadership is not a typical leadership strategy.
At the heart of our model are three leadership values that apply to everyone:
- Empathy is the hallmark of a 21st-century leader (widely spoken about by Forbes, Harvard Business Review and others)
- Creativity is an innate ability to develop solutions (this course is delivered by creatives with international profiles)
- Clarity is needed to balance and activate empathy (this is often undervalued, but we will give you a grounding in this)
The course will take you through these three leadership attributes, showing how to engage and upskill. It is for those currently in leadership, aspiring leaders and those who were never encouraged to be leaders (the largest category of all).
Catalysing change can be external, but real change starts within. Creative Leadership is a transformational process that focuses on your individual growth. This can powerfully affect the organisation, team, or projects around you.
The Creative Leadership professional development course at the Royal College of Art has been pioneered by Rama Gheerawo, Director of the Helen Hamlyn Centre for Design, to address the need for new models of leadership across job roles, organisational departments and industry domains.
This executive masterclass is based on the tried and tested methods of the Helen Hamlyn Centre for Design. It draws on expertise the Centre has acquired delivering over 300 projects for clients ranging from businesses to government and the third sector. The workshop includes examples of real-world case studies of Creative Leadership in action and is delivered face to face on campus.