The aim of the Group is to inspire creativity and pioneer more sustainable materials and techniques in the UK creative industries through researching the future of sustainable future materials, consumer experience and manufacturing through taking a systems approach to materials research to propose new realities that effect a new coupling of materials resources use to human wellbeing and economic development, in order to help society transition to a sustainable existence.
The Group brings together world-leading researchers in STEAM-led material futures to investigate the major challenges of sustainable materials, new sustainable approaches to manufacturing and supply chain processes, and design-led innovations in consumer experience and product interaction.
Sustainable Future Consumer Experience
The Sustainable Future Consumer Experience theme investigates experiences around the consumption and use of products that would catalyse consumers to be custodians of materials. Our research is aimed at enabling consumers to have a key role and to actively participate in enabling circularity, and is focused through our main research question: “How can designed experiences catalyse people to be custodians of materials, and therefore stakeholders in material circularity, as a circular design strategy?”
Conspicuous consumption is fuelled by a market that exploits the need for immediate satisfaction, novelty and status building. We propose a new culture that will fulfil the more sustainable needs of co-creative engagement with the physical world of materials and its enhancement by digital experiences and design; active exploration of physical possibilities, sensory experiences, and social participation in a shared, multi-sensory narrative with continuity and historicity, facilitated through novel technologies in increasingly mixed realities.
Through our work, we are establishing a Circular Consumer Experience Framework, grounded on the values of sustainability and wellbeing, to engage people in interactive, meaningful, co-creative and sustainable cultures around products. Through our interdisciplinary collaborations, we will explore psychological, social and experiential aspects of human-material interactions and the space that needs to be prepared for new materials to come into, in ways that promote sustainable consumption, and we will design novel interactions and sensing and creative technologies that will allow consumers to engage with materials in more nuanced ways, also allowing for the creation of narratives through immersive and multi-sensory stimuli.
We will apply the new knowledge on human wellbeing and sustainability and the specifications derived from it, to create novel circular product designs and the cultures around them, through close collaboration with SME fashion, technology partners, and consumers.
Sustainable Future Materials
The Sustainable Future Materials theme investigates the processes required for materials circularity in recycling, textile fabrication and design by exploring bio-based waste-derived feedstock for a scalable manufacture of textiles in the UK. Exploring our main research question ‘Is it possible to design and develop circular materials from food industry by-products and waste?’, the research is at the intersection of materials science, design and biotechnology.
At the Recycling stage in the textile value chain, we apply biotechnological approaches to transform waste feedstock such as crop residues from the agri-food industry into biopolymers for fibres and flexible materials. We use enzymes and microbes to augment current recycling technologies for a circular material lifecycle. In order to achieve this, we have established a collaboration with the Centre for Novel Agricultural Products (CNAP) at the University of York to produce novel high-performance composites for apparel (BBNet project) and to bio-manufacture textiles from waste (BBSRC project).
Our approach to Textile Fabrication will enhance both existing textile manufacturing technologies as well as develop new production processes for textiles that expand and adapt to the new properties of our biomaterials. We will introduce biopolymers into novel deposition of materials in Additive Manufacturing (AM) and sustainable regeneration technologies for fibre spinning in the BBSRC project.
The interdisciplinary collaboration in the Sustainable Future Materials theme has highlighted insights for Design in materials circularity, which will inform future research in the form of: (i) materials transparency to communicate material development to all stakeholders in the textile value chain; (ii) circular design process integration for biocompatibility of textiles, materials functionality and material recovery; and (iii) methods that apply circular design principles at the material scale within textiles and products.
Professor Sharon Baurley
Professor of Design & Materials
Sharon’s research is focused on advanced interdisciplinary human-centred design methods to create new ‘Product Cultures’, as a strategy for post-Industrial Design in the age of the Anthropocene, that de-couple the use of materials resources from human wellbeing and economic development, in the context of the Fab City, where cities are locally productive whilst being globally connected.
Dr Bruna Petreca
Research Fellow in Human Experience & Materials
Bruna is a design researcher and practitioner whose research engages with and develops a deeper understanding of the sensory characterisation of materials.