DBA Inclusive Design Challenge
The DBA Inclusive Design Challenge – innovation through inclusive design – ran from 2000-2010 and was an annual design competition with a difference. It illustrated the role design can play in enhancing the quality of life for older and disabled people and all of us.
A collaboration between the Design Business Association (DBA) and the Helen Hamlyn Centre for Design, the DBA Inclusive Design Challenge was launched in 2000 as a creative response to developing the image of the disability aids and equipment sector.
DBA member consultancies from all design disciplines were invited to respond to the design challenge to create a mainstream product, service, environment or communication which can be enjoyed equally by consumers of all abilities. The shortlisted teams then worked with the Centre, disabled users and other experts to ensure that all aspects of inclusivity are considered and the centre mentored the teams throughout the design process.
The aim was to develop innovative scenarios for a new generation of inclusive products, services, environments and communications that meet the needs of the widest range of consumers. In short, inclusive design at the cutting edge of innovation.
To DBA Inclusive Design Challenge resulted in over 40 beacon projects in inclusive design and involved over 400 designers in the UK.
Details of past DBA Challenge entries can be found in the series of publications entitled Challenge.