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Innovation Design Engineering

Heads of programme

Miles Pennington
Peter Childs
Professor Miles Pennington & Professor Peter Childs

Innovation Design Engineering (IDE) is a double Masters that has been run jointly with Imperial College London for over 35 years. It is a leading-edge, creative product development course that involves experimentation, design, engineering and enterprise activities



Student info

Programme video

Student stories

  • Ruby Steele

    Ruby Steel, MA Innovation Design Engineering, 2010-12

    I did graphic design at Kingston, graduating in 2008 and then spent a year working in the service design industry but because I didn’t have enough experience, it was difficult for me to get a full-time position.

    Eventually, I got a position as a project manager for an online branding and experiential agency, dealing with clients and budgets but it wasn’t creative at all. Needing to be more creative was the main reason for me applying to IDE.

  • Hideki Yoshimoto

    Hideki Yoshimoto, MPhil Innovation Design Engineering 2010-present

    I did a BA and a Masters, majoring in aeronautics engineering. It was a condensed study, and I was interested in bringing technology to the entertainment field.

    I wanted to keep working in technology in art and design. I preferred to keep studying than working at a company because I had strong passion for reshaping my core interests. I wanted to do a PhD in this and found IDE was a good place to start a new period of study in design.



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