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Student Showcase Archive

Zhongyu Zhang

MA work

MA work

Blindspot-Designing Interventions in the context of the marriage market

This project is engaging with a special phenomenon called Marriage Market in China of which the most important features are market-oriented and extremely rational mate selection standards.  Parents of unmarried adults flock to the park every weekend to trade information for their children with umbrellas being regarded as the symbol of this market.  

Creating an intervention with the material of umbrella and choreographing a gathering that provides a space for expressions of values by young people that subverts the day market. Demarketising the Shanghai marriage market, from a top-down parental drive to an autonomous platform for young people to express value, bridging the gap between parents and children in the market. Therefore, to create more empathy for different value systems between them and to ease the family conflicts brought from the blind date.



  • MA Degree


    School of Design


    MA Design Products, 2018

  • Degrees

  • BA Industrial Design, University of Shanghai for Science and Technology, 2016