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Yuwei Zhang

MA work


  • MA Degree


    School of Design


    MA Service Design, 2017

  • I'm really interested in creating a meaningful experience with emotional impact on people’s life related their aspirations. For me, I believe design is the softest way to change the way of people's thinking and behaviour better.

    I am also keen on creating customer experience in the retail sector as well as Hospitality Industry. I like understanding what current and future customers needs and developing design concepts from insights to future service.

  • Degrees

  • BA Art and Design, Communication University of China, 2015