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Yi-Wen Tseng

MA work

Digestive Car

What if methane could be used as an alternative energy source in the advent of a biotechnological revolution?

Biotechnology is a popular scientific trend in this new generation.

My interest lies in designing a hybrid vehicle which utilises organic material instead of more traditional materials in its design.


  • MA Degree


    School of Design


    MA Design Interactions, 2015

  • As a designer, I have discovered that design is not only about appearances and convenience, but also how it touches upon the interaction between the human and the product. The emotional connection created through the user experience is just as important. Furthermore, it possesses an intuitive connection with modern living styles and the spiritual side of humans.

    As for the mental aspect, I believe the human mind is a form of art on its own: our actions and the way we think are all artistic behaviours. Moreover, following the trend of society, human habits will change throughout different phases of modern life, and this will undoubtedly affect design. I have discovered that human behaviour plays a significant role in affecting the product itself. And sometimes, products themselves form a medium through which to reflect on a generation's thinking.

  • Degrees

  • BA, China Central Academic of Fine Art, 2012
  • Experience

  • Internship, Thomas Thwaites, London, 2014; Assistant to artist, Marguerite Humeau, London, 2014; Visual director, Apu Jan, London, 2014–15
  • Exhibitions

  • FORMOSA, London Design Festival, London, 2013; Work In Progress, Royal College of Art, London, 2013; RedDot Design, Red Dot Design Museum, Singapore, 2014; Work In Progress, Royal College of Art, London, 2014
  • Awards

  • Product design prize, Designnova China Creative Design Award, 2011; Design concept prize, RedDot Award, 2014; Product design prize, JiangSu Cultural and Creative Design Award, 2015