Eat Habibi is an interactive cooking website composed of stories, featuring local faces and local products, sharing local knowhow. This project aims to create an archive of the Lebanese Food Heritage, to help the vast Lebanese Diaspora stay connected to the motherland.
School of Communication
MA Digital Direction, 2019
+44 (0)7553 819164
My work explores new and innovative ways of promoting a product, advocating for a cause or organising an event.
I use transmedia storytelling, which allows me to tell the story of my project through several platforms using digital media, projection mapping, 360-degree film, VR and other traditional media and installations.
This approach allows me to deconstruct the story of my product and use each mean of communication in the most effective way to strengthen and extend the reach of marketing.
I experiment with various mediums, new techniques and methodologies in order to create interactive and multi sensorial experiences.
- BA 2D/3D Animation, Academie Libanaise des Beaux Arts