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Xiaosu Lai

MA work

Respire: A Smart, Reliable and Caring Service for Expats

How might we support expats who face cultural barriers to complete tasks efficiently and enjoy a better assignment experience?

The young expats are playing an important role in the global talent mobility trends. The exchange of skills and culture brings in challenges and also difficulties. We see that technology and data can play a role to fulfill these needs by connecting the young expats closely with their companies and other expats.

Respire is an innovative service for expats to support cultural integration. It is a smart, reliable and caring service that understands the young expat’s pains in handling cross-cultural barriers at work, and the need for building meaningful contacts.


  • MA Degree


    School of Design


    MA Service Design, 2018

  • I am a multidisciplinary designer with a professional background in Visual Communication and Strategic Branding. The study at the Royal College of Art complements my skills with a systematic lens to tackle problems through product and service innovation. My main focus is on the emerging technology and big data, to see how they can bring in new meaning to everyday life. I am inspired by David Ogilvy’s quote ”Play to win but enjoy the fun”.  It expresses my professional attitude as a designer that I enjoy the sense of achievement by creating a better solution as well as the fun of learning from people.

  • Degrees

  • BA Visual Arts, Hong Kong Baptist University, 2013
  • Experience

  • Creative Designer, X2 CREATiVE, Hong Kong; Graphic Designer, Ovolo Hotels, Hong Kong
  • Exhibitions

  • Ingenuity Follows Nature: A Poster Exhibition of Asian designers & Tong Yang-Tze's Calligraphy, Artistree, 2012
  • Awards

  • University Admission Full Scholarship for 4 consecutive years, 2009-2013; Matching Scholarships Scheme for Metropolitan Attachment Program Scholarship, 2011