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Wai-chuen Cheung

MA work


Metadrift is a radical new search engine that helps people discover new ideas and inspiration through serendipitous exploration and discovery.

The problem with conventional search engines is that they only show you what you’re already looking for, or are expecting to find. They miss out on the value of unexpected discoveries or lateral inspiration, and, instead, only offer the most relevant or most popular. To combat this, Metadrift invents an entirely new architecture for representing digital content and how we navigate through it. In this system, TED talks are organised by theme across a three-dimensional landscape of videos. This map reveals a bigger-picture understanding of what you’re watching and where it’s situated in the ecosystem of talks and ideas.

As you walk along the talks, snippets of audio are relayed to you – like floating past different conversations in a room. Hear something you like the sound of and move closer to see the full title, description and video. This unique representation of content not only enables you to find what you’re looking for, but also enables you to stumble across content that you’d never think to search for.


  • MA Degree


    School of Design


    MA Innovation Design Engineering, 2015

  • Degrees

  • MEng Manufacturing Engineering Tripos, University of Cambridge, 2013

InnovationRCA Projects