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Aiwu (Ruiheng Sun)

MA work

Project GOVernix

My project explores brainwashing and mind control techniques based on developmental psychology to question how our perspectives and values are created. The outcome is a mother toolkit for babies which can make them feel love but also control their minds and shape their behavior. 

In the scenario around the toolkit, it is designed by a commercial company and pitched to a government organization with the aim of ‘developing’ future citizens, in order to exact obedience of them and promote the resurgence and prosperity of society. Due to a hidden awarding system beside the facade, the toolkit holds a variety of functions which are specific to both caring for and brainwashing the baby who lies in it.


  • MA Degree


    School of Design


    MA Design Interactions, 2017

  • Aiwu(Ruiheng Sun) is an artist/ critical designer, who is mainly focus on exploring multiple meanings of human existence.
  • Degrees

  • BE Industry Design, Hohai University, 2011