Or David Shachar

The Spotify shared-vehicle service allows people in the city to share a ride with others, based on similar musical taste. As music is one of the most effective ice-breakers in conversation, the simplest thing of having a similar taste in music has the opportunity of sparking new social connections and by that helping to eliminate a feeling of loneliness in future cities. These shared journeys have potential to create special moments with social benefits to users and operators over time.

The Spotify shared-vehicle has different phases of interactions. The initial contact between two or more passengers will be followed by sponsored suggestions to explore the city and unwind after a long day or week. Later on, the service will also suggest musical events around the city based on the music played within the vehicle, and serve as a shuttle bus to these events. In the longer run, this will also include taking passengers to events outside the city, such as music festivals – in which it will serve as a stationary, more relaxed private pod to enjoy the music in smaller groups within the big events.