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Student Showcase Archive

Minwoo Hwang

MA work

MA work

Beautiful Death?

This vehicle attempts to address a serious flaw with the 'death cycle' of a car. 

The antithesis of the conventional vehicle, where its end hasn't been resolved, with wasteful recycling.

This is not purely about implementation of materials or technology, but is a statement about the exploration of possibilities and a new lifestyle.

It envisages dismantling, and creating a convergent aesthetic, with light weight, less components and more fun!

Info

Info

  • Minwoo Hwang
  • MA Degree

    School

    School of Design

    Programme

    MA Vehicle Design, 2014

  • My major project serves as a complimentary piece to my dissertation topic, which explored the concept of political, social and economic greed on transport design. In essence, it attempts to put forward a concept that blurs the boundaries between design for consumerism and design for sustainable development.

    I propose the vision of a fully sustainable, eco-friendly, electric powered two-seater. Primarily aimed at urbanites, this vehicle attempts to address a serious flaw with the 'death cycle' of a car.  It is the antithesis of the conventional vehicle, where the death of the car results in a lengthy energy wasting recycling system, which still persists to date. It  attempts to explore the 'end of life' possibilities a vehicle has (in other words, how can a car die more gracefully). It will explore the use of alternative materials and recycling methods yet remaining within the contemporary automotive vision as to not lose that essential visual appeal.

    This is not purely about implementation of materials or technology per se, but is a statement about the exploration of possibilities and a new lifestyle.

    The design of the vehicle is derived form an idea of dismantling. To create a converged aesthetic which exudes a light-weight feel with less components and more fun!

  • Degrees

  • BA Transport Design, Coventry University; Alias Intensive Course Certification, Majenta Academy; Foundation in Art and Design, Central St Martins College of Art and Design
  • Experience

  • Internship, Ford Motor Company; Internship, General Motors Advanced design; Internship, Alcraft Motor Company
  • Exhibitions

  • Future-car Challenge, RAC Club Piccadilly, London; Autosport International Show, Autocar Design Contest, NEC Birmingham
  • Awards

  • First Prize, Hot Hatch Design Contest, Autocar Magazine; Shortlisted, Designboom, Renault 4ver Design Contest; Commendation, Alcraft Project, Alcraft Motor Company,