1:1 – There are no miniatures in nature
“1:1“ proposes a series of three architectural products situated in remote natural areas like the Arainforest.
School of Design
MA Design Interactions, 2014
Designers are usually expected to be pragmatists, producing objects that are meant to be produced, sold and consumed. However, I feel that our lacking ability of imagining alternatives to what the world is now, is a result of a design that is limited by the notion of merely working and thinking in a 1:1 scale.
How can design go beyond just making things consumable and what is the language to communicate functions beyond the practical? Trained as an industrial designer, I see myself as a professional amateur, aiming for a design that avoids the limitations specialisation and standardisation – a design that is based on intelligence rather than rationality.
- BA Industrial Design, Muthesius Kunsthochschule Kiel, Germany, 2012