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Kyugum Hwang

MA work

The scent palette

The project aims to visualise fragrance, particularly in relation to how colour and shape is used as a method of communication in the process of making customised perfume. Fragrances are invisible, so it is hard to remember when smelling a lot of fragrances at once. If there is specific colour or shape to each bottled fragrance, it will be easier to remember and it will help people arrive at a choice.

In terms of the process of making perfume, it mainly depends on numeric quantification such as ratio or formulation. Transforming the numeric information to something experienced more intuitively and emotionally is the one of the main parts of this project.


  • MA Degree


    School of Design


    MA Design Products, 2015

  • I am interested in the interaction between objects and users, and in designing objects which accentuate user engagement. There are various ways of providing people with an interactive experience of the object, but I am specifically interested in creating objects which allow the users to take part in the making process. 

    One of my works representing this interest is The Mixology of Scents, which provides the user with a perfume making experience to create fragrances for individuals.


  • Degrees

  • BA, Industrial Design, Hongik University, 2012