Please upgrade your browser

For the best experience, you should upgrade your browser. Visit our accessibility page to view a list of supported browsers along with links to download the latest version.

Student Showcase Archive

Jin-sung Kim

MA work

MA work

Social theorist Jeremy Rifkin stated, “the age of ownership has ended and a new age has replaced it with the value of experience”, as he explained how ownership of a car is not sufficient anymore, consumers want a special experience and we find the solution in media, which leads the human experience. I constantly try to explore new ways to incorporate media into personal transportation for an enhanced experience. Virtual reality could extend our senses and experience. We could overcome chronic depression in the car industry if designers show a clear vision to society. New business opportunities could arise if we could encourage cooperation between the media and the car industry.

Info

Info

  • MA Degree

    School

    School of Design

    Programme

    MA Vehicle Design, 2009

  • Social theorist Jeremy Rifkin stated, “the age of ownership has ended and a new age has replaced it with the value of experience”, as he explained how ownership of a car is not sufficient anymore, consumers want a special experience and we find the solution in media, which leads the human experience. I constantly try to explore new ways to incorporate media into personal transportation for an enhanced experience. Virtual reality could extend our senses and experience. We could overcome chronic depression in the car industry if designers show a clear vision to society. New business opportunities could arise if we could encourage cooperation between the media and the car industry.

  • Degrees

  • BA (Hons) Industrial Design, Seoul National University, Korea, 1999
  • Experience

  • Designer, Volkswagen, Germany, 2008; Designer, SsangYong Motor Company, Korea, 2004-7; Air Force Lieutenant, National Army Intelligence Command, Koera, 1999-2003
  • Exhibitions

  • Venus 2049, London Transport Museum, London, 2008
  • Awards

  • Best Individual, RCA/VW Day and Night Project, 2007; First Prize, Mitsubishi International Design Competition, 2003; Grand Prize, Daewoo Motors Design Competition, 1999