Ji Won Yun
A visionary vehicle that has a 'fat-free' premium value.
The idea of 'low-fat' conveys its uncluttered essence through pure and charming form. The aim was to to convey lightness while avoiding a sense of fragility, and delivering lightweight, super fit design.
It rejects superficial luxury while conveying an authenticity of the brand. Elegance is simplicity.
School of Design
MA Vehicle Design, 2014
- BA Industrial Design, University of Technology Sydney, Australia, 2008
- Exterior design internship, Fiat Centro-Stile, Turin, 2013; Aeronautical maintenance, ROK Army, Twenty-First Aviation Group, 2011
- First Prize, Fiat 'Two of a Kind' Competition, 2014; Second Prize, Autocar Jaguar No-Tech Sketch Competition, 2013; Honorable Mention, Citroen Sponsored Project, 2012; British Council IELTS Scholarship, 2012