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Iban Benzal

MA work

Fostering Local Innovation in Bath

A collaborative project with Buro Happold, based in Bath, exploring how service design could change the urban design process.

We have looked closely at how we could help cities to understand the true needs of the citizens and use these insights to foster local innovation. We designed a platform that explores the real problems and opportunities of the city by engaging with all the residents, after which it allows for those problems to be collaboratively worked on by the creative communities (students, start-ups, designers) - it’s about creating communication between segmented communities of the city!


  • Profile picture - Iban
  • MA Degree


    School of Design


    MA Service Design, 2014

  • Degrees

  • MEng Computer Engineering, University Autonomous of Barcelona, 2011