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Heeju Kim

MA work

Autism Empathy Tools / Panic in the Arctic

Autism Empathy Tools

The tool enables you to experience the hyper and the hypo-sensitive visual, auditory, and vocal senses that individuals with autism must live by. Through this experience, participants may empathise with the behaviors of autistic people. The tool comprises three components each based on a simple mechanism: a VR cardboard box and a specially designed app for smartphones that together reproduce the autistic vision; earphones that emulate deafness and oversensitive hearing in autism; and a disposable tongue-tying candy, which disturbs pronunciation. Even though the Autism Empathy Tool can never fully emulate the autistic world, it still serves as an accessible bridge toward towards a mutual understanding between autistic and non-autistic people.

Panic in the Arctic
An interactive children's book that provides an educational experience on electrical circuits. By replacing electronic wires with conductive ink pens containing silver nano-particles-the AgIC pen – the book exemplifies a novel alternative to traditional ways of teaching. Not only are the circuits explained in the context of real-life applications, through illustrations that show how circuits work in electrical devices when overlaid with the conductive ink, but the book is filled with beautiful pictures and a fairy-tale style storytelling that is inviting and delivers scientific knowledge targeted to the young audience. The first chapter of the book teaches the fundamentals of electrical circuits with many examples of electric devices. In the second chapter, children can design their own circuits, helping them to let loose their creativity by incorporating science with imagination; the circuits that the children themselves create make the stars and spaceship vibrates. Panic in the Arctic demonstrates a simple and an intuitive way to educate children about science through design.


  • MA Degree


    School of Design


    MA Design Products, 2016



  • Design is an effective and beautiful way of persuading others. Through design both direct and indirect experience can be delivered, and through the delivered experience mutual understanding among different social groups can arise. Primarily, I am focusing on designs that encourage people to empathize with neglected social groups. Bridge Tools, a set of tools that make users experience unique senses that autistic people have, are in line with this interest. Next, I am interested in educational design that conveys textbook knowledge in creative and entertaining ways. Panic in the Arctic is an interactive story book that aids children to learn basic electrical circuits, fits this category. I hope my design can serve as a bridge that connects isolated people and thoughts together.

  • Degrees

  • BA (Hons) Fine Art (Spatial Design and Fibre Art), Ewha Women's University, Seoul, 2008–2013; Exchange Student, Spatial Design, Chelsea College of Art & Design, London, 2010–2011
  • Experience

  • Internship, Il-hoon Roh Design Studio, Seoul, South Korea, 2013; Junior Designer, Threepoles Interior Design Studio, Seoul, 2011–2012
  • Exhibitions

  • Work-in-Progress Show, Royal College of Art, 2014; Ewha Womens University Degree Show, Seoul, 2013; Spatial Design Work-in-Progress Show, Chelsea College of Art & Design, London, 2011; BMH Gallery Lighting Fair, BMH Gallery, Seoul, 2010