Please upgrade your browser

For the best experience, you should upgrade your browser. Visit our accessibility page to view a list of supported browsers along with links to download the latest version.

Student Showcase Archive

Ed Tam

MA work

MA work

Volare

We love shopping abroad.

Britons spent £31.bn while on holiday overseas. Chinese tourists alone brought £1.2bn worth of goods on our high streets.

At the same time, global air travel is growing year-on-year. According to the International Air Transport Association (IATA), there were 1.2bn global international air passengers in 2013. And of these 1.2bn travellers, it is estimated that only 50–80 per cent of their baggage allowance was used.

Volare is designed to fulfil our desire for foreign exotic goods by utilising global travellers as shopper-couriers; empowering globally minded individuals to discover and purchase goods from around the world.

Info

Info

  • MA Degree

    School

    School of Design

    Programme

    MA Service Design, 2015

  • Ed is design strategist specialising in new service innovation and premium branded experiences. Prior to studying at the Royal College of Art, Ed was a senior marketing executive at Nike Inc and has held a number of senior positions in leading communication networks.Â