Danae Haratsis

We live in a society of minimums. We have come to expect that the starting point is always the least possible: the minimum wage, the minimum legroom, the minimum flat size. High pressures on the market and available loopholes enable developers to manipulate minimum space standards, ultimately transforming these into yet another negotiation tool. Current real estate developments are tangible examples of value trades - would it be possible to reverse the system in place, keeping price rather than space as a constant, and the apartments' sizes reflecting the trades their inhabitants make?

No standard takes on the lack of affordability and excessive standardisation of housing in London. It aims to provide a means of bypassing the negativity implied when working with minimum standards, as well as the prescribed lifestyles imposed upon inhabitants. No standard creates places responding to the way people do want to live.