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Student Showcase Archive

Bora Kim

MA work

MA work

The time that I spent at the RCA is full of experiments. As a female car designer, I tried to put some feminine and humanistic value in to a machine. Design affects and communicates with people; if the designer loves people, the user of the product can actually feel the warm emotion. This last project was focused on combining art, philosophy and ecology with the Bentley brand. Since ecology is one of the main themes of the car industry, I wanted to relate it both art to and philosophy, which I define as humanity.

Info

Info

  • MA Degree

    School

    School of Design

    Programme

    MA Vehicle Design, 2010

  • The time that I spent at the RCA is full of experiments. As a female car designer, I tried to put some feminine and humanistic value in to a machine. Design affects and communicates with people; if the designer loves people, the user of the product can actually feel the warm emotion. This last project was focused on combining art, philosophy and ecology with the Bentley brand. Since ecology is one of the main themes of the car industry, I wanted to relate it both art to and philosophy, which I define as humanity.

  • Degrees

  • BA, Industrial design, Hong-IK University, Seoul, 2007
  • Experience

  • Design internship, Bentley Motors, Crewe, 2010; Design internship, Renault Design, Paris, France, 2009; Design internship/scholarship, Hyundai Motors, Seoul, South Korea, 2005
  • Awards

  • Commendation, Worshipful Company of Coachmakers and Harnessmakers Design Award, 2010; Joint winner, Bentley/Exa Aero-Ace Project, 2010