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noga shimshon

Show RCA work

Major project:

#THE _ BITS _ AND _THE _ BOBS

In a hyper-connected world we are the proud owners of many Rfid tokens, from bank cards, passports and Oyster  cards to library cards and gym memberships. #THE _ BITS _ AND _ THE _ BOBS is the outcome of an exploration journey around Rfid (Radio Frequency Identification) ad NFC (Near Field Communication) it is a starter kit for the creation of a human scale connected systems. systems of physical and digital objects. 
The kit includes many Rfid stickers (the Bits), an Rfid reader (the Bob) and an app to connect the two.

Info

  • As a designer, I am drawn to small wonders of existence, daily magic. I like grids and systems starting from the one particle or fragment. My practice begins at 2D growing to 3D evolving to 4D, becoming a story. I enjoy complicating things and then juggling them around until they make sense again. 


  • Previous degrees

  • BA Industrial Design (B.des), Bezalel Art and Design Academy Jerusalem, 2012
  • Experiences

  • Project Coordinator, Y7 - Ideation lab, Tel Aviv - Yafo, 2014; Designer, Magenta studio, Aminadav, 2013
  • Exhibitions

  • Violent Object, Vitrine Gallery, HIT, Holon, 2017; Award Winning Exhibition, Hanut, Theater & Gallery, Tel Aviv - Yafo, 2015; Control room, Bezalel 7 gallery, Jerusalem, 2014; Suspicious Object, Tower of David Museum, Jerusalem, 2013; Bezalel Academy exhibition in the design biennale, Poland, 2010
  • Funding

  • Clore - Bezalel Scholarship
Royal College of Art