‘Zeus’ is the result of an experimental design project to explore the future of making. We set out to redefine the way objects are made by looking to natural growth process for inspiration. The ‘Zeus’ project was inspired by lightning, a powerful force, often seen as solely destructive, but one that can also lead to the creation of beautiful fulgurite structures. By exploring and experimenting with this process, we have developed a new approach to generating unique objects: pulse manufacturing.