Platform 15


As product designers, we often attempt to explore new value from existing things. To approach a ‘convincing form’ is one of the primary values I am eager to claim. Convincing form, from my viewpoint, must have one or more persuasive reasons to be like that, and also be derived from a common perception that is familiar for many people. It is a sophisticated job and a selective process to seek a suitable one. In other words, this language is sensible, perceivable and communicable. For me, this is the value and also the criteria of a design work.