Thanks to everyone who took part in this first Sustain Talks session of 2010/11. The discussion centred around this multi-layered proposition: if you want to behave and work in a socially and environmentally responsible way, designing perfectly functional sustainable solutions is not enough. You need to design in desirability.

Date: 7 October 2010
Chair: Fashion designer and educator Dilys Williams
Opening presentation: Ben Faga (MA Design Interactions, 2010)

Richard Reynolds, founder of the Guerilla Gardening movement, pro-environmental marketeer Ed Gillespie and architect Ken Yeang discussed their personal strategies for broaching the sustainability question with different audiences, turning hearts and minds for the better.

See Ed Gillespie's atmosphere-catching blog.

Sustain Talks:
Sustainability can fuel innovation, enhance creativity and drive business. The RCA offers a unique forum, opening up and exploring issues in a free-thinking, cross-disciplinary environment.

In 2010/11 Sustain will host a series of debates with leading thinkers and doers from across the art and design disciplines. They will inspire and challenge you to embrace and address sustainability in your work, providing a forum for honest discussions about the complexities and opportunities of sustainable practice in art and design.