• Sustain 2009

    Encouraging Sustainable Behaviour

  • The Lost Skills Depository (printed on salvaged paper), Lottie Crumbleholme
    The Lost Skills Depository (printed on salvaged paper), Lottie Crumbleholme
      • More or Less: Internal Spread, Lottie Crumbleholme. Click to enlarge.

        More or Less: Internal Spread (a cookbook made in collaboration with Emma Löfström), Lottie Crumbleholme

      • More or Less, Lottie Crumbleholme. Click to enlarge.

        More or Less (a cookbook made in collaboration with Emma Löfström), Lottie Crumbleholme

      • The Lost Skills Depository, Lottie Crumbleholme. Click to enlarge.

        The Lost Skills Depository (instructions for mending clothes), Lottie Crumbleholme

      • Doing Your Bit, Lottie Crumbleholme. Click to enlarge.

        Doing Your Bit (reverse side), Lottie Crumbleholme

      • Doing Your Bit, Lottie Crumbleholme. Click to enlarge.

        Doing Your Bit (double-sided posters that offer ways of writing to politicians about climate change), Lottie Crumbleholme

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  • As a graphic designer, I am interested in developing ways of communicating messages that encourage people to adopt more environmentally sustainable behaviour.

    The Lost Skills Depository encourages people to extend the life of well-loved clothes by providing them with simple instructions for basic sewing techniques used in mending. More or Less: A Cookbook, produced with illustrator Emma Löfström, asks people to think about how and what they eat by using the social aspect of sharing food and conversation.

    Doing Your Bit is a campaign designed to give environmentally conscientious people ways of turning their individual actions into a larger form of political protest. This project is based around the idea, “If you are already doing you bit, wouldn’t it be nice to get a bit of help?” It gives people ways of writing to MPs and government ministers to show them how they are doing their bit to help prevent climate change, and asking them to do more in return. To take part in this project visit www.doingyourbit.org

    I have also looked at my own profession, producing a questionnaire that allows designers to audit the impact of a piece of work they have recently sent to print. As I work predominantly in print, I try to be as conscientious as possible in terms of how my work is produced; the form of the design is always dictated by the best possible resource use. The Doing Your Bit posters were printed in one colour, on paper from sustainable sources, by an environmentally accredited printer using using chemical-free plates, alcohol-free printing process and vegetable-based ink. The booklets for the Lost Skills Depository were printed on paper salvaged from my studio.

    Lottie Crumbleholme
    07977 006361
    c.crumbleholme@network.rca.ac.uk
    www.lottiecrumbleholme.com